LJ Believes

Everyone can live a rewarding & enjoyable life

LJ Coaching helps you

  • bring balance to a busy life
  • find time to enjoy the present
  • look forward to unknown opportunities


We've Got The Framework
We're Committed To Your Success
Schedule A Clarity Call Today

LJ Coaching System Simplifies the Complex

LJ Coaching System

Designed for educators

by an educator

More Students
New Donors
Clear Strategy



  •  91% NORDIC Students say maintaining their well-being represents a concern  Connected Student Report, 2nd edition (Salesforce.org and The Chronicle of Higher Education, 2021) opportunity message: you belong, we care
  • 73% U.S. Tenured faculty moved up their retirement date  On The Verge of Burnout (Fidelity & Chronicle of Higher Ed, 2020) opportunity message: revisit personal purpose, bright future
  • 57% U.S. Workers want to update their skills The American Upskilling Study (Gallup & Amazon, 2021) opportunity message: revamped programs, more students

One Framework     Multiple Opportunities





Book A Clarity Call

  1. Schedule
  2. Attend the meeting
  3. Share your goals
  4. Help us understand your needs

Receive A Proposal

  1. Work with the coach
  2. Define exactly what you need
  3. Set the coaching scope that works for you

Be Transformative

  1. Crystal clear communication
  2. Winning strategy defined
  3. Operating at your best

Coaching ROI Is Measurable


Attract More Students

  • Lead with a future-forward emphasis
  • Use meaningful metrics to support focus
  • Clarify the organization’s primary purpose; spread the word

Save Time & Accomplish More

  • Reduce miscommunication with Level III Conversation techniques
  • Simplify accountability issues with coaching language & systems
  • Update your Leadership Narrative, clarify your personal boundaries

Services & Pricing

  • Affordable
  • Measurable ROI
  • Retainer Model Packages

Why Choose LJ Coaching

Trusted & Experienced

Dr. LJ knows higher ed and is a  professionally trained coach

  • Taught by Thomas Leonard, the ‘Father of Coaching’ and his original team
  • Longtime ICF member
  • 15+ years specializing in coaching academic leaders
  • 20+ years in higher education – administration, academic senator, associate professor
Advance Your Career

√  What do you want?  

√  What do you need?  

LJ Coaching provides support in developing and clarifying your personal primary purpose and boundaries. It’s an enlightening endeavor!

Join other courageous leaders in creating results where the output really is greater than the sum of its parts.

New Position: Execute the First 3 Days Flawlessly

Most newbies will never know how much time they could save if they strategically planned their First 72 Hours. Establishing your identity for a new position begins immediately. One tiny misstep, one misspoken word can halt the momentum inherent to a new position.

The 90-day plan is about getting comfortable in your new position. The First 3 days establish your executive presence so you can execute the 90-day plan flawlessly.

  • How clear and compelling is your leadership narrative?
  • How will you manage blindspots now that relationship dynamics have changed?
  • What are your boundaries? What line won’t you cross?
  • How will you establish accountability within the existing system?

As your trusted partner, LJ Coaching helps you lead with confidence.

Create Thriving and Resilient Teams

Build something where the whole is greater than the sum of the parts.

  • Enable your people’s ability to communicate.
  • Support their capacity to collaborate.

Transformative leaders help their teams by establishing environments where living in or with the unknown becomes re-energizing, it’s exciting. They establish a culture where curiosity is welcome, and the exchange of ideas is encouraged.

But is this enough? Mega-successful leaders know the organization’s compelling story becomes their competitive edge.

They co-create language with words that build worlds. Their meanings become context and percolate into the organization’s compelling story – the story that every stakeholder remembers

What is the compelling story your stakeholders remember?

Clarify Your Leadership Narrative
  • Looking to enroll more students?
  • Attract more funding?
  • Find innovative solutions?
  • Align your people?

Then you need a compelling leadership narrative.

Why? We know mental models often interfere with moving forward, especially through change.

A strong, clear narrative signals stability in the midst of messy change.  Not all will agree with you, yet they will have a beacon from which to navigate.

A compelling leadership narrative is a memorable story:

  • easy to remember
  • aligns with the organization’s purpose
  • defines boundaries you won’t cross

Lastly, a compelling leadership narrative helps stakeholders align their own mental models. This is how you generate intrinsic motivation to take action.

LJ Executive Coaching helps you find your story.

Save Time & Money

Save Time     LJ Executive Coaching supports you and your team in using LVEL III CONVERSATION methods.  Move beyond debate, silo agendas, and resistance. Instead, channel all that wasted energy into creating lots of new ideas and fast-track the institution to new solutions.

Save Money     Maximize existing resources, especially skills and talents. Create environments conducive to impromptu conversation and cross-pollination of ideas.   The ROI is measurable and the VOI is priceless!





Coaching Beyond Artificial Intelligence

A.I. helps with learning new behaviors and discovering blind spots.  It’s actually a great intro to coaching.

LJ Coaching takes you beyond entry-level coaching into the world of professional executive coaching where the stakes are higher and measuring ROI is a must.

  • LJ Coaching gives clients the tools they need to create a vision that actually aligns people with their purpose and generates intrinsic motivation.
  • Transformative leadership skills can be learned and are more easily honed with our coaching model designed for higher ed.

How transformative are you?  Download our free quick quiz.

4 Pillars of Transformative Coaching

4 Pillars

Simplify Leading and Development

  1. Creativity unlocks the doors to innovative ideas and new solutions
  2. Coaching builds trust and strengthens accountability
  3. Conversation at Level III lets leaders build toward their vision knowing the result will be greater than the sum of the parts
  4. Change is an advantage and opportunity for building the future

Copyright © 2023  LJ (Linda) Johnson. All Rights Reserved.

LJ Executive Coaching LLC       |       Coaching Today Creating Tomorrow®